Over the last decade, the Chinese telecommunications market has seen dramatic expansion, but also an ever-increasing competition between manufacturers of telecoms equipment. Rapid technological development, convergent technologies and the deregulation of the telecoms and radio markets have added to the daily challenges they face.
Such competitive pressures necessitate the successful release of products onto the world market as quickly as possible. The TÜV SÜD China team are fully aware of the demands put upon their clients’ businesses and offer a comprehensive and flexible compliance service that minimises time to market for new products.
Victor Kwan, Senior Regional Manager at TÜV SÜD China, explains, “We are much more than a ‘test house’ as we are fully focused on supporting our clients to minimise their competitive pressures. As we are able to provide the full range of test and certification services under one roof, we can significantly reduce the time it takes to deliver finished products to market.”
TÜV SÜD has experts based across the Greater China region, including a dedicated telecommunications laboratory in Hong Kong, and bases in Beijing, Shenzhen and Taipei. Its extensive service portfolio includes technology consultancy and product development testing, as well as certification and testing against national, regional or international standards. The team delivers this wide range of services to both global and local clients.
Testing can be completed either within TÜV SÜD’s laboratories or at a client’s site. The Hong Kong laboratory has been awarded the ISO 17025 accreditation by the German Accreditation Centre (DAkks). TÜV SÜD China is also supported by TÜV SÜD BABT, one of the world’s leading radio and telecommunications certification bodies, which is a client’s key to entering world markets.
TÜV SÜD is recognised as a Competent Body under the EMC Directive and a Notified Body under both the Radio & Telecoms Terminal Equipment Directive (soon to become the Radio Equipment Directive - RED) and the Marine Equipment Directive. This means that not only can TÜV SÜD China ensure that its clients’ products operate according to strict guidelines, but the team can also provide them with the regulatory conformance that allows them to place the CE marking on their product, alongside the globally respected ‘0168’ BABT identification number.
In order to help clients plan which markets to access, they also have access to TÜV SÜD‘s Global Market Access (GMA) Team, which can provide detailed overviews of regulatory and technical conditions of market entry for any region in the world. Meanwhile, the TÜV SÜD China team can manage the entire product approval process, including the completion of applications forms and liaison with the regulatory authorities in each country.
The breadth of expertise within the TÜV SÜD business means that the team in China are able to help clients to anticipate technological innovations in order to maintain a competitive advantage. The team can also identify suitable target markets and put clients in touch with possible supply chain partners via TÜV SÜD’s global network.
Victor continues: “Not only do our clients benefit from extensive support from our experts across the China region, we deliver them a local service that is backed by global expertise of more than 30 years in the telecoms market. With more than 150 TÜV SÜD telecoms specialists across the world, our clients have the distinct advantage of having access to the most appropriate expertise to support their individual requirements so that they can successfully access any market.”
TÜV SÜD China provides testing for most RF products, such as short range devices, wireless LAN, BluetoothTM, wireless audio, 2G/3G/4G LTE, 4G LTE-A base-stations, wireless routers, gateway and NFC devices, as well as supporting clients with national notification and registration.
For clients that want smooth access to the North American market, TÜV SÜD is one of the world’s leading technical services companies offering FCC (Federal Communications Commission) testing and certification services, as well as offering the IC (Industry Canada Compliance) RSS and CS-03 testing and certification services.
Other telecoms services include line telecoms, DECT, acoustic speech quality, smartcard terminal type approval, marine radio and wireless charging (WPC) testing.
The TÜV SÜD China team also emphasise the strategic importance of clients bringing them on board to provide compliance consultancy at the early stages of the product development lifecycle.
Victor explains: “In such a competitive space, it’s vitally important to get it right first time as any product failures and subsequent recalls can result in negative publicity, which will affect a business’ brand reputation and impact revenues significantly. We therefore encourage our clients to involve us at the design stage so that they know whether their product will comply before proceeding to the prototype production stage or not.”
The TÜV SÜD team supports clients with the translation of customer procurement documents or network operator interface specifications, as well as providing training on the latest technical and compliance requirements, both nationally and internationally.
The rapid growth of the Chinese telecoms market is reflected in the success of the TÜV SÜD business in China, with anticipated growth in sales of 25% next year, supported by a 10% increase in the size of Victor’s team over the same period.
Victor continues: “It is our people’s knowledge and commitment that ensures we can continue to support our clients effectively so that they can expand their business and minimise time to market for new products. In China, in order to meet market demand for services, we already have as many technical certifiers as any other TÜV SÜD office in the world.
“To ensure that we continue to provide the very best service to our clients, we recognise the importance of investing in our people. This will ensure that they always have the necessary expertise to deliver highly effective local support to our clients across Greater China, minimising language barriers and delivering immediate problem-solving solutions, with the strength of 24 hour support from TÜV SÜD globally,” concludes Victor.